Madeira, on the cutting edge of technological innovation: M-ITI project obtains international recognition

In on January 19, 2016 by NEWCO


The quality of technological innovation, developed by researchers at the Instituto de Tecnologias Interativas da Madeira (Madeira Institute of Interactive Technologies – Madeira-ITI) has once again been recognized internationally.

The project is known as “7 Stories” and it will be on show to the public until 25 March at the Deep Design Exhibition in Detroit, USA. “Pace, Place and Personhood” is an international event that brings together projects by designers, architects, artists and urbanists who stand out due to their creativity and because they challenge current notions of design.

“7 Stories” consists of a mobile application that works on smartphones and uses GPS and visual markers to place video and multimedia content in open spaces, bringing to the forefront the stories and traditions of Madeira. Its innovative approach is based on interactive storytelling and context-aware narratives for a broad audience with a particular focus on improving the user experience of tourists in Madeira.

This is one more success story from the Madeira-ITI, a non-profit innovation institute created on 23 July 2009 by the University of Madeira, Carnegie Mellon University (CMU) and Madeira Tecnopolo, working mostly in innovation in computer science, human-computer interaction and entertainment technology.

Since its implementation, the Madeira-ITI has generated over ten million euros in research proposals in collaboration with the industry and by attracting foreign investment, including the first ERA Chair aimed at creating in Portugal and Madeira a design and technology centre for global changes. This investment represents financing in the amount of approximately 2.6 million euros for a period of five years and has been undertaken by Chris Csikszentmihalyi. Considered a world leader in applying technologies to cultural and political contexts on a global scale, his aim is to promote research and innovation in the field of Design and Human-Computer Interaction.

The quality of the projects developed by M-ITI has led to other internationally recognized success stories that were highlights throughout the world in 2015. This is the case with the “rootIO” – a project developed for UNICEF with a budget of some 250,000 dollars (approximately 228,000 euros), which aims to give communities in Uganda a mixture of communications resources together on a single technical-social platform that will service around 150,000 people. There is also the “Yasmine Adventures” project, a digital story for Android smartphones, developed by Madeira-ITI for the Jewish Museum Berlin, which was the winner of the Grand Challenge of Norway, a major award in entertainment technology.

The success of the Institute is in part due to the excellence of its human resources, represented by 44 researchers and 33 professors with doctorates, from over 12 countries. The rate of employability for students who take the course is over 90%. There is also a close relationship with the region and local companies, particularly in terms of developing various projects that are relevant to society and have a significant economic impact, leading to the creation of successful technological start-ups with immense potential for internationalization.

Download our Brochure Why Madeira to learn more about the advantages of this region for the internationalisation of companies.

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